Chancellor James Moeser and Provost Robert Shelton engaged the BOT in an exhaustive discussion about the measures Thursday, debating the merits of some standards and adding others to the extensive list.
Administrators said the standards are meant to capture the qualities of a large research university. "Not only do these reflect the complexity of Carolina but they also allow us to do quantitative measures," Moeser said. "These are measures of excellence by which we want to be held accountable."
The measures are broken down into six categories: undergraduate program strengths; graduate and professional students; faculty strengths; research and programs; extending the University beyond the campus; and finance, facilities and staff development.
They will allow administrators to more effectively compare UNC with peer institutions such as the University of California-Berkeley and the University of Michigan.
Shelton said the standards are still a work in progress and welcomed input from the board.
BOT members said that it was a good place to start but that there is more work to be done.
Much of the discussion involved the undergraduate program strengths on which organizations such as U.S. News & World Report most often rate UNC.
The measures outlined by Shelton suggested different ways to gauge the quality of incoming students using just SAT scores, AP scores and diversity. But trustees wanted to see more standards such as grade point average and class rank used.
BOT members also struggled with how to market UNC to incoming students.