No timeouts. No halftime. Just 58 hours of pure, unadulterated Duke-Carolina basketball.
Students from UNC and Duke University will team up this weekend in the Duke-Carolina Basketball Marathon, which if successful will break the Guinness World Record for the longest basketball game.
Twenty-four players will take the floor at 8 a.m. Saturday in Fetzer Gym. They plan to continue playing until 6 p.m. Monday, which would break the standing record of 30 hours and 12 minutes.
After hearing rumors that a previous basketball marathon - currently under review by Guinness officials - could set the record, the students decided to set a goal for almost double the previous time.
"We want to smash the record and go all out," said UNC junior Antonia Logue, a publicity co-chairwoman for the event.
The event will raise money for Hoop Dreams Basketball Academy, a nonprofit organization that works with children with life-threatening illnesses.
Players and their "fan clubs" collected donations in an effort to reach the event's $80,000 goal.
If the rivalry isn't enticing enough, a few other big names potentially could draw attention.
John Edwards, director of the UNC Center on Poverty, Work and Opportunity, is scheduled to toss the game's opening tip-off.