Debuted with the wild style of Andy Warhol last November, the Ackland Art Museum’s benefit gala is returning with a more classic — and student-friendly — theme.
The Black & White Gala, Ackland’s main 2011 fundraiser, will take place at the museum on Sept. 24.
During a universally bad budget year, the Ackland is in need of financial support, museum director Emily Kass said.
Last year’s Silver Factory Gala was designed as a three-tiered party, with ticket prices ranging from $25 for student admission to The Love Language’s late-night concert to more than $500.
The whole event cost the Ackland about $35,000, including rental space, catering and music, and brought in about $55,000 — a profit of $20,000.
“We wouldn’t have even made that much that year except for a handful of generous donors who gave at the last minute,” said Amanda Hughes, director of external affairs for the Ackland.
But for the first year, Hughes said a $20,000 profit was not bad.
“The first thing you have to have are friends,” she said. “The funds come from that.”
She said she hopes this year to reverse cost and profit numbers, but estimated costs were not available.