After a hip-hop-centric fall semester, the Carolina Union Activities Board is swapping out sick beats for an acoustic guitar.
Sam Beam, also known by his stage and recording name Iron & Wine, will perform an acoustic set to a sold-out audience in Memorial Hall.
But this isn’t Beam’s first time inside Memorial Hall. The musician performed to a sold-out audience in 2008 as well.
“We’ve cycled through a new group of four-year students, so we thought it was time to bring him back,” said Tom Low, president of CUAB. “And we’ve done a lot of hip-hop in the fall, so we wanted to change it up for the spring.”
Low said the success of Beam’s 2008 performance served as a barometer of the anticipated success of tonight’s performance.
“It was very popular then, so we knew it would be successful again,” Low said.
Evan Allan, music chair for CUAB, said the idea to bring Beam back to UNC began as a possible end-of-the-year concert but was not deemed appropriate for that spot.
“We didn’t know if it was big enough or had a wide enough range to be labeled that,” Allan said. “So I decided to take it on myself and make sure it got put on.”
Allan said he was confident Beam’s music would have a far-reaching effect on campus.