Clay Schossow, a member of the Carrboro Business Alliance, presented the Board of Aldermen with the Alliance’s plan for a campaign — Think Local First — that will create a network of local businesses.
The goals of the campaign are to increase consumer awareness, stimulate business activity, enhance creative entrepreneurship and create a sustainable business network within Carrboro.
“We want businesses working together,” Schossow said.
“We wanted to reach out to the periphery. We wanted all of Carrboro proper.”
The Alliance wants to recruit a diverse set of businesses that can benefit from working together.
The group hopes the initiative will lead to more residents buying locally and spending more time and money downtown instead of going to Southpoint Mall in Durham or other out-of-town shopping centers.
Alderwoman Randee Haven O’Donnell was thrilled with the alliance’s progress.
“Thank you enormously. This is sensational. This is something we dreamed about, I don’t know a dozen years ago, and it’s beautiful to see it happening,” she said.“When (Alderman Sammy Slade) and I and a rag tag bunch were working a locomotive, we only dared to dream about something with this promise.”