“We’re doing research that gives the government the empirical evidence it needs to guide the development of regulations,” said Rebecca Williams, a researcher at the UNC Lineberger Comprehensive Cancer Center. “Our study is one of many studies that are examining tobacco control policy related issues.“
The Lineberger study, published Monday, was funded by the National Cancer Institute and focused on the sale of e-cigarette products online to minors.
“We had minors buy e-cigarettes online to see just how easy it is to buy online,” Williams said. “It was very easy for the teens to buy e-cigarettes.”
Williams said five out of 98 orders were rejected due to age verification, which created a 93.7 percent purchase success rate in underage tobacco users. Williams said few online sellers used age verification that blocked access entirely.
She said that while seven vendors around the world claimed to use age verification techniques that could potentially comply with North Carolina’s age verification law, only one vendor actually did comply.
“The companies have little motivation to actually verify their ages," she said.
Williams said she believes the study might impact the enforcement of North Carolina’s laws.