The race’s course runs through downtown Chapel Hill, the UNC campus and surrounding neighborhoods. Proceeds benefit the UNC Lineberger Comprehensive Cancer Center and the Chapel Hill-Carrboro YMCA.
“We put the race on for many reasons, but one of them is certainly to celebrate and showcase the community,” said Thys Wind, director of events for Endurance Magazine, which owns and produces the race.
Wind said the race has grown every year since its start and that he is expecting 6,300 participants this year.
“Chapel Hill is home for many of us, and we think it deserves a great race,” he said.
Wind said he expects the positive economic impact of the race on the community to be at least $1 million in local spending.
Many businesses are taking advantage of the influx of visitors by planning to offer discounts to runners.
Casey Saussy, spokeswoman for the race, said 12 businesses offered special discounts to runners last year, and she is expecting at least 12 again this year.
Franklin Street restaurants such as Spanky’s Restaurant & Bar, Top of the Hill Restaurant & Brewery, Jasmin Mediterranean and Buns Burgers & Fries are among those offering discounts, she said.