When customers round up their purchases, they are rounding their total to the nearest dollar value (ex. $10.30 to $11). According to Brenda Camp, Owner Services Coordinator, the Round Up! campaign will last until Jan. 3.
“These donations go towards our Round Up! fund, which is our donation to our partner organizations,” Camp said. “This particular campaign is for the food bank, the (Inter-faith Council for Social Service) and Orange Congregations in Missions (OCIM).”
Weaver Street is using the money raised to purchase fresh produce to donate to each of their partner groups.
“Most of the groups have significant challenges getting fresh produce to their clients, and we think that resinates with the shoppers here because they want fresh produce themselves,” Camp said. “We have the ability to get fresh produce for significantly reduced prices because of our connections with local farms and produce co-ops.”
Co-director for the IFC, Kristin Lavergne, said most of the food items that they have in store are canned and easy-to-stack foods because they do not have the funds to purchase fresh produce to distribute.
“We know that fresh, local and even organic produce are important and healthier and I think from that perspective Weaver Street is really helping to make those items more accessible for folks that may not be able to purchase them for themselves,” Lavergne said.
The IFC helps between 80 to 100 households a week, providing them with the appropriate amount of food for the size of their households.
“Smaller houses get less (food) and larger houses get more, but on average each house gets about three bags of food,” Lavergne said.