Orange County Animal Services is currently running its annual Valentine’s Day adoption special for the entire month of February.
Dogs and cats have reduced adoption prices at $60 and $50, respectively. The special is one of many that the shelter runs, said Robert Marotto, director of Orange County Animal Services.
“Valentine’s Day is a great opportunity for people to consider adding someone to their life,” Marotto said.
Other specials the shelter runs throughout the year include National Adopt-a-Cat month in June, National Adopt-a-Dog month in October, Clear the Shelters in August, an open house event in June, and Home for the Holidays in November and December.
Last year the shelter participated in Clear the Shelters, which is a part of a nationwide initiative with the Humane Society of the United States to get pets into homes by waving all adoption fees. Seventy dogs and cats were adopted in one day.
Andi Morgan, assistant director of Orange County Animal Services, said there is a stigma that making animals low-cost is a disservice to the animals. Morgan said the shelter has done extensive research and it’s been found that lower priced fees can actually be more successful for adoptions.
“Money is not a measure of the value that people assign to animals — the idea that only people who can afford to pay for a certain amount to adopt animals is passing,” Marotto said.
Marotto said there is some research that says animals that were adopted for free have a more enduring relationship with people than animals that are adopted with normal fees.
Building that enduring relationship is one of the missions of Orange County Animal Services.