Born and raised in Fayetteville, North Carolina, J. Cole has been the Tar Heel state’s rapper for years.
He's known around UNC’s campus for performing at the Homecoming concert in 2012 and more recently for attending basketball games and hanging out with Roy and the boys in the locker room after the game.
From courtside seats at the Dean Dome to the big screen, students flock whenever there is a chance to snap a picture or submerge themselves in J. Cole culture.
The Residence Hall Association and HBO are partnering and bringing a piece of J. Cole to UNC’s campus by presenting J. Cole’s documentary, “4 Your Eyez Only” on Tuesday.
Taylor Bates, president of RHA and senior from Nashville, Tennessee, has been excited about the partnership with HBO and getting the documentary screened on campus.
“I think the fact that he’s from North Carolina really helps a lot of us connect with him, and also, just the message that he tries to spread with his music,” Bates said. “I mean, he’s got a greater message behind what he’s rapping about and with this new documentary, he’s really trying to connect his music with the community he represents as well.”
Sophomore Kelsey Blankenship was one of the lucky students who got past security, with J. Cole’s help, at the 2015 Maryland vs. UNC basketball game and met the famous rapper courtside.
“After making my way through the crowd, J. Cole stepped up and made sure that I got my picture,” Blankenship said. “He told his security that it was fine and that I could take my picture.”
Blankenship’s love for J. Cole doesn't only stem from sharing a love of basketball, but also from his music and what he stands for.