U.S. Sen. Richard Burr, R-N.C., will be introducing a bill to tax student-athlete scholarships like income if those students choose to profit off of their likenesses, he announced in an Oct. 29 tweet.
“If college athletes are going to make money off their likenesses while in school, their scholarships should be treated like income,” he said. “I’ll be introducing legislation that subjects scholarships given to athletes who choose to ‘cash in’ to income taxes.”
The NCAA's Board of Governors originally spoke out against student-athletes profiting from their likeness. After California Gov. Gavin Newsom signed a law allowing student-athletes to profit from their likeness in September, the board wrote him a letter, saying the measure would upend a level playing field for all student-athletes.
“NCAA member schools already are working on changing rules for all student-athletes to appropriately use their name, image and likeness in accordance with our values — but not pay them to play,” the board said in the letter. “The NCAA has consistently stood by its belief that student-athletes are students first, and they should not be employees of the university.”
Burr’s announcement came as a response to the recent move by the NCAA to allow student-athletes to benefit from the use of their name, image and likeness, which the NCAA’s board unanimously approved on Oct. 29.
Burr's office did not respond to a request for comment by the time of publication.