Carrboro's lawsuit filed in early December against Duke Energy Corporation is the first case challenging an electric utility about climate deception practices.
One part of the complaint alleges that Duke Energy Corporation participated in “greenwashing,” a deception strategy in which corporations claim they are doing more to curb climate change and increase sustainable practices than they actually are. The Town claims Duke Energy Corporation’s participation in greenwashing has misled the public into conducting business with the corporation under the impression they were actively trying to help the environment.
“At the heart of the lawsuit is deception,” Carrboro Mayor Barbara Foushee said. “It’s deception, it’s damages — seeking damages specifically — and also preventing future harm.”
In the lawsuit, Carrboro claims high-ranking members of Duke Energy Corporation were leaders within groups — including trade organizations and public relations firms — created and operated to undermine scientific evidence about the dangers of fossil fuel emissions and climate change.
The Town's complaint alleges that the groups, including the Edison Electric Institute and Global Climate Coalition, promoted, funded and cited "fringe" scientists who claimed that there is not enough scientific evidence to determine the long-term effects of climate change despite Duke Energy Corporation being aware of the dangers for decades.
The Town’s legal claims for relief from Duke Energy include public nuisance, private nuisance, trespass, negligence and gross negligence. The lawsuit has been in the works for several years, Foushee said.
The Town is seeking reparations rather than asking for Duke Energy Corporation to change their practices. Oftentimes, lawsuits exposing maligned corporate behavior inadvertently lead corporations to change their conduct, Jim Warren, executive director of NC WARN, said. NC WARN is a 501(c)(3) nonprofit climate justice organization paying for the lawsuit.
For example, in 2005, NC WARN and the Union of Concerned Scientists exposed lenient procedures at some North Carolina nuclear power plants. The complaint led to a federal investigation from the Nuclear Regulatory Committee and later, the United States Government Accountability Office. The investigations resulted in significant fines and later, policy changes.
While organizations have sued energy corporations in the past — including lawsuits against NW Natural in Oregon and Exxon Mobil in Washington — Carrboro's lawsuit is the first against an electric power provider, Warren said.